Press Release · April 24, 2025

Merv Digital Solutions — Launch Announcement

Lottery-industry veteran Merv Huber founds a new digital-first company focused on marketing services and online instant-win games for lotteries and iGaming operators.


The company is founded by lottery industry veteran Merv Huber. Merv Digital Solutions is about moving fast, thinking differently, and delivering measurable results.

The founding team behind Merv Digital Solutions includes a blend of lottery insiders and tech-savvy creatives. We’ve brought together people who aren’t just highly skilled — but fearless. We’re unafraid to rethink the way things have always been done.

Built for collaboration

Our model is built for collaboration. We’re excited to be a connector in this space — between lotteries, suppliers, platforms, and the next generation of creative minds.

While the company is officially launching this month, Merv Digital Solutions is just getting started. Several additional announcements — including partnerships, new hires, and upcoming game releases — are on the horizon.

La Fleur’s Chicago launch party

Merv Digital Solutions invites lottery industry stakeholders and potential partners to connect with the team during La Fleur’s Chicago, where the company will host a company launch party on Monday evening at WhirlyBall, beginning at 7pm, immediately following the La Fleur’s welcome reception.

For more information or to schedule a meeting, reach out at merv@mervdigital.com.